Dealing in Laptop Computers is a Dream Come True

The huge advantages of starting a business dealing in laptops are not always appreciated but consider the following points:

Laptop portable computers are easy to store. It is possible to operate the business from a single room. They take up minimal space and several could be stored under a bed.

They are always available from liquidation merchants and other specialist trade sources at prices which allow good reseller profit margins. It is a cash-doubler business for those who are quietly operating this business from a home base.

Laptops are easy to pack to sell by Mail Order. Take up to four under your arm to your local Post Office and using standard parcel rates and insurance the cost to fulfil orders will be a pittance compared to the profit potential.

However, unless working from a cramped room, be professional and send the order by courier service. After all, the profit margin is huge enough to allow for a “Free Delivery Service”.

Laptops/notebooks purchased via from a repo or liquidation source can often allow for a mark-up ratio of 150 percent. It doesn’t stretch the imagination to calculate how much could be made each week from just a couple of re-sales that might allow for doubling your investment on each transaction.

There are of course warranties to be considered and how to deal with any faulty returns. However, there is an easy way to resolve those issues to everyone’s satisfaction. Just make a complete replacement and send the faulty one back to the supplier. If you only needed to do that three times in a whole year it would equate to a very small percentage of your total sales volume.

Sales of laptop computers and software remains buoyant despite recent peaks and troughs and shows no sign of reaching a peak. In fact it is growing worldwide at a staggering rate. More and more men and women will be needed to help in the promotion and marketing of computers and computer related products.

Whether you are a beginner or a pro in the computer business, it is essential when writing to the suppliers and other contacts to type your letters on your business letterhead. Many wholesale suppliers will only deal with established dealers.

Some suppliers will need proof of your credentials as a bona-fide trader, but there are legitimate ways for beginners to meet the criteria by obtaining a referral through any long established dealer who already meets that criteria.

Naturally some essential guidance should be obtained from the many sources avialable online to help new dealers. Also the knowledge to meet the necessary requirements enabling purchases at trade prices is vital. You will often come across some wholesale ads which specifically state “Trade Only”. Therefore, you should write on printed business headed notepaper first.

To operate the business during the initial stages, you will need nothing other than a couple of duplicate books for sales and purchases. When progressing into trade purchases you should have made sufficient profits to up-grade your business and to afford the costs of ordering printed business letterheads.

There is definitely no hard-selling involved. Enthusiasm and a little common sense are really all you need to make a good livelihood from the business.

Dealing in laptop computers has truly been a dream come true for many. Could it be the answer to your dream too?

Copyright 2007 Harry S Richards

Harry S Richards provides computer trading dealership guides, courses and sources from his website at: http://www.beauforts.uk.com. Harry also runs a Trade Mart at http://www.themartuk.com

You Talkin’ To Me? Targeting Your Market

You might already be an active marketer, but are you getting the optimal results for your efforts? If you aren’t using articles to speak to a particular market or markets, you might be missing out on a whole slew of potential business.

Marketing yourself by writing short articles is the easiest, most cost-effective way to market and advertise a small business. Most multi-media advertising slots are way too expensive for the average small business owner, but article marketing is so effective and cheap it can suit almost any budget.

And to make it even easier and more productive, use an automated article distribution service to get your articles out to the widest possible audience. There are a few good ones out there, just do a search on “article distribution” and check out the first five or so.

Once you find the submission service you’re most comfortable with, it’s time to start honing your skills and making sure your writing is at its most effective. You can:

– Read about your subject. Reading what others have written about your topic can give you new ideas and approaches to an old subject. Just be sure not to plagiarize!

– Research and write articles that are outside your niche. Sometimes going out of your comfort zone can give you access to new knowledge and information, and you may find you enjoy writing about things other than your business all the time.

– Target your audience. If you write about racing Formula One cars, you don’t want to show up on a mailing list about beauty tips. Be sure you appropriately spec each of your articles to match a category, and even give it subcategories to target even more specialized audiences.

Writing articles is fun and challenging, and there are ways to make your writing campaigns more effective.

There are countless websites out there with writing tips and tricks, including PhantomWriters, with tips for women, teachers and ghostwriters. There’s Article Marketer, with its AM University offering free articles and podcasts by successful online entrepreneurs. There’s the Writer’s Block website, with everything from explanations about grammar to what to avoid at all costs when writing.

Then of course, are the real books every writer should own, like Strunk & White’s “The Elements of Style” and “On Writing Well” by William K. Zinsser.

The key to a successful marketing campaign is twofold: volume and quality. In order to really get noticed, you have to write more than one article. One piece will quickly get completely lost in the avalanche of information added to the Web every day.

Quality is also of utmost importance. The articles that get read all the way through in newsletters and mailing lists start with a great title, have a detailed introduction and a beginning, middle and end. They aren’t too long, and they teach you something you didn’t know when you started.

If you begin your campaign with these tips in mind, you will be an article marketing success, and you’ll begin to see success in a concrete way, with better Page Rank, more traffic and higher sales.

Tiva Kelly is an expert at article marketing. She offers advice to authors at http://www.articlemarketer.com, a highly popular article distribution service. Learn the smart way to speak to your target market at http://www.articlemarketer.com/smartway.php
http://www.articlemarketer.com

Looking For a Small Home Based Business Opportunity

There are many reasons that you might want to search for a small home based business opportunity. First of all, you might find that there are just too many things wrong with your current working situation — too many hours for too little pay, or being away from your family and having a long commute. Perhaps you are just not happy working for someone else and you’d rather take your life into your own hands and find a small home based business opportunity that you can do on your own.

Regardless of why you want to look for one, rest assured that there are going to be many small home based business opportunities that you will be able to find. First of all, there are simply many different areas where you can find a small home based business opportunity. The best place to look, of course, is online, because you’ll be able to find many different opportunities there that you probably hadn’t thought of before.

There are some things that you should keep in mind when you are looking at a small home-based business opportunity, however. First of all, this should be something that you are interested in and something that you know a little bit about. You don’t want to jump into something that you have no prior experience in, because if you are working from home you’ll find you are without a support system. Therefore, whatever you are doing has to be something that you can do on your own, and something that you are able to do by yourself without any help.

It also helps if the small home based business opportunity that you go for has something to do with what you’ve done previously, or what you have education in. Even thought it is a small business, the competition is going to be fierce, especially if you are trying to market yourself online. You might find that you simply want to do something you are good at so that you have plenty of chances to market yourself, and plenty of chances to show what you know how to do.

Also, when you are looking for a small home based business opportunity, you have to keep your eyes open to be sure that you aren’t going to be scammed in any way. This is something that is vital for you to be aware of, because it happens every day. Be sure to never give out your personal information, and never invest money in something that you haven’t researched, because this is a great way to allow scammers to take your personal information and your money as well. If you keep these things in mind you will find that the best small home-based business opportunity is probably just there — waiting on your doorstep.

Scott Young Is A Plug In Profit Site member As Well As An Authority On Developing Online Affiliate Marketing Internet Businesses. Get more Information On How To Build Your Own Online Affiliate Marketing Business. For Business Ideas To Make Money Online, Visit:
http://www.ArmOurMoney.com/pips.html.

How To Tell Legitimate Online Businesses From Frauds

There are several opportunities for someone to work from home. One can do the popular thing and start an online business. “It’s easy!” the advertisements say. “All you need is a home computer and an internet connection.” Starting an online business usually requires purchasing a dot com address, or you can start out on a web page offered through another site, normally for free.

Trying to research for information about web-based businesses on the web is a bit difficult. When a link is clicked, a page is brought up for you to fill out. This page includes your e mail address, home address and phone number. After several e mails, you sometimes learn that it’s just spam and you’re not getting any information at all about the business. Do your research from the Better Business Bureau to find out which ones are truly legitimate.

People are often targeted to stay at home and work. Retirees and stay at home moms are some. A lot of new moms subscribe to baby and parenting magazines and, if you’ve ever looked in the back, there are numerous ads to work from home. They include phone numbers to call; when you call there’s an automated message to leave your information so that someone can get back to you. They also include web addresses; when you go to the site, there’s limited information but plenty of spaces to fill in your personal information so that someone can get back to you.

This isn’t to say that all home business opportunities are a hoax. One thing is certain. With online businesses, you need to spend money to make money. Data entry, survey taking, e mail reading all sound wonderfully easy and quick to do. For a start up fee, you will be given a membership to their dot com address and your information will be given, and sometimes sold, to other online companies. But don’t worry - you;ll make hundreds a day! This is where research comes into play. Make sure what you’re getting into isn’t a hoax.

You also need to be aware of what is called a pyramid scheme. This is pretty easy to explain; one person starts this “business” and they call others who, for a small fee, can become employees. These people call other people who pay another small fee and then they call more people; It goes on and on. The only way to make money from the pyramid scheme is to be the originator. And these things are illegal. There are no real services provided, so it can’t legally be called a business can it? Know what you’re getting into before providing personal information so that you can work from home.

The trick is to understand that making money from home with an online business is pretty much the same as in the offline world. If you want to be in business, you have to have good products and services, a place to sell them from such as a website, and a way to market them to the online community.

A Successful Home Based Affiliate Business Takes Time And Effort, Luckily This Site Was Designed To Fast Track Your Profits As Your Learn..

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Why The Internet Is A Good Place To Develop Small Business Ideas

Starting up your own business is quite a lucrative prospect; however you need to have small business ideas to go about it correctly. The good thing about small businesses is that they require very little capital and at the same time can have a world wide market owing to the internet. However before you start putting into practice any small business ideas that you have, it is advisable to gain more knowledge about what you are planning to do.

You can start by searching the net. An online business system can be an extremely lucrative proposition. You can sell your own physical products. Auction sites such as Yahoo! Auctions and eBay are hotspots for millions of shoppers around the world. You can sell your products here.

If you do not have any products to sell, you might want to promote others’ products and earn commissions on this. Affiliate marketing is among the good small business ideas. In fact it will be even better if you choose to promote something that you are passionate about. This way you will be able to generate more content for your site. What basically happens in this kind of marketing is that if a customer is interested in the product that is being promoted by you, he or she will click on that link online. This link redirects them to the company’s sales pages. If this actually leads to sales the company will track the sales made by you and pay you commissions. This makes it one of the most lucrative small business ideas and the best part is that you do not have to invest your own money.

Copywriters are always in great demand online. Hence if you learn the tricks of the trade, you could start your own copywriting venture and work as a freelance copywriter for different companies.

Small business ideas need research on your market’s wants and needs. So you need to learn where to find the answers to the questions. You can start by looking up bulletin boards, forums, chat rooms and so on. You should participate in some of the discussion that takes place in order to gain more knowledge. You could even put up questions. However, do keep in mind that these sites themselves should not be used as selling grounds because that will not work.

A business plan makes for a successful business so do not forget to ignore this while you are drawing up your small business ideas. Do some goal and timeline setting and only then should you plan business strategies. It is a good idea to make a list of potential problems or draw backs that you might face once you are in the business. Knowing these problems before hand would mean that by the time they actually crop up, you will be well prepared to ward them off.

Translating small business ideas into a successful real venture does need a lot of hard work, patience and careful planning. But once it is up and running, you can reap the benefits.

Brian Armstrong makes it easy to learn the secrets of todays top business owners. To discover the “7 Essential Steps to Starting a Business” in his Free Online Course, visit this site now: http://www.startbreakingfree.com/

Importance of Having a Small Business Opportunity Magazine

Everyone wants to get rich quick, and a lot of people feel that having a home business is a great way to do this. You can work for yourself, work hours that are comfortable for you, and you can be the boss for once.

You can truly find the things in life that matter to you, and you can work around these things, or even incorporate these things into your life. There are so many things that you can do for yourself if you are a small business owner, but it is important to know that as a home business owner you are going to have to compete with people all over the world, and with businesses that are much bigger than you are. There are many things to know when you own a small home business, and sometimes it is hard to get them all straight, or even to pick up on them all. That is why it is very important that you find a small business opportunity magazine that you can trust, and make sure that you are always reading it.

There are many things that a small business opportunity magazine can tell you that you might not be able to figure out on your own. It can let you in on secrets that you might otherwise be unaware of, and it can be a great way to make sure that you are serious about the business are you are following the small business news. There are so many things that a small business magazine can tell you.

First of all, a small business opportunity magazine is a great place to look for the actual small business opportunities that you might want to invest in. Usually there will be a lot of information about different small businesses, and how you can make them successful, and these things are going to be prevalent in the idea of a small home business. You can get as much information as you need from the small business opportunity magazine and use this information to decide if the small business is a good investment for you or not.

You can also get tips for your own small home business from a small business magazine. They can give you all kinds of tips, from ways to manage and keep your employees, to how to make a business plan and employee manuals that are actually going to work. A small business opportunity magazine is going to give you much information that you can actually find useful.

It can be a great way to network with other small business owners as well, which can allow you to get even more tips and information that you need when it comes to your small businesses and what you are going to do with them to run them better.

Scott Young Is A Plug In Profit Site member As Well As An Authority On Developing Online Affiliate Marketing Internet Businesses. Get more Information On How To Build Your Own Online Affiliate Marketing Business. For Business Ideas To Make Money Online, Visit:
http://www.ArmOurMoney.com/pips.html.

Getting Your Name Out There

Getting your business recognized amidst the hustle and bustle of the free market is no east feat. Even if you have invented a completely unique product, there is no guarantee you’ll get noticed by anyone. A deliberate and well-focused marketing plan can help you do just that. By following several age-old marketing principles, you and your business will both realize recognition and profitability.

Identify Your Customer Profile
Blanket e-mails to thousands of recipients and mass mailings to entire communities rarely hit the mark when it comes to advertising. It just doesn’t make sense to waste your hard-earned money vying for the attention of disinterested customers. By defining your target customers, you’ll be able to more precisely market to them.

There are a myriad of methods for identifying your target market. Begin by listing the projected qualities of the types of customers you think will be interested in your product. Once you’ve solidified an initial profile, get out amongst these people and get their reactions to your product.

Hold focus groups, send out surveys, and ask for people’s honest opinion of your product. This will not only help you figure out who wants to buy your product, it’ll also help you make improvements based on their feedback.

Coming Up With A Marketing Plan
Once you’ve decided who is included in your target market, you should develop a marketing plan. This includes everything from your budget to the actual mediums you plan on using to get your name out there.

Establishing a brand identity is perhaps the most vital aspect of your marketing plan. Not only do you have to come up with a good name, you also have to figure out how to convey a specific feeling along with that brand. It is that subconscious feeling that will aid potential customers in remembering your brand.

Keep in mind that language is connected to memory. In the same way we associate the local movie theater with the smell of popcorn, a brand name can evoke memories as well. When it comes to your brand name, you want those memories to motivate the customer to invest in your company.

How to Get Noticed
The methods through which a company can market are endless. Usually television commercials, radio sports, newspaper advertisement and billboards come to mind first. In the case of a new business, it is best to start small and build on subsequent successes.

Submitting several press releases is a great jumping-off point. A press release is a written piece highlighting your business and the unique service or product you have to offer. It is wise to avoid fluffy marketing language, while keeping it engaging.

Oftentimes press releases will feature a brief background of the company and its products. It is also common to include a quote or two from those involved in the business. A direct quote from the owner can give some extra credibility to the content.

Another necessary element of any business’ marketing strategy is a good website. If you have some expertise in creating web pages, you may be able to take care of the entire thing yourself.

Many, however, choose to hire a web designer to help make the site appear more professional. In the eyes of consumers, a professional looking website with useful and informative content means a solid product and a reliable company. Continue to manage your site and make sure someone at your company can be easily reached.

Once your website is in working order, you can start taking advantage of other marketing opportunities on the Internet. Participating in public forums and hosting a blog are both great ways to directly communicate with customers while simultaneously gaining name recognition.

Writing articles and submitting them to online article databases is another way to gain an identity for your business on the Internet. These databases distribute your articles to hundreds of sites to be published along with a link back to your own website. You might as well attract some traffic to that site you worked so hard on!

There are numerous methods that companies use to achieve that highly sought after brand recognition. By creating an effective marketing plan and following through with the aforementioned promotional opportunities, you will be well on your way to getting recognized.

Roger Haumann owns a drywall contracting business by day and runs the blog http://www.getarush.blogspot.com by night. Roger is also a frequent contributor to http://www.articlemarketer.com, an online article distribution service.

How To Pitch Stories to Print, Online & Broadcast Media

Creating win-win collaborations with media to get your story in the news requires time, energy and imagination. And, if you want to get in the limelight, it’s something you have to learn as more and more editors struggle with limited time and resources and the “shrinking newsroom”.

The American Birkebeiner, the largest cross country ski race in North America, is a good example. With more than 9,000 skiers and 15,000 spectators and 3 days of racing and events for all ages and fitness levels, you’d think it would be easy to get reporters on board to cover the plethora of human interest stories, the Ski for the Cure program, the challenge of training for a long-distance event, and on and on.

Sometimes it is easy. More often than not, however, I’m up against shrinking budgets and staff cutbacks. No doubt you are discovering the same challenges as you launch and conduct your own publicity campaigns. Here are 3 tips to help you reach your publicity goals:

1. Print: When it comes to newspapers and magazines, you’ll not only need to pitch a story idea to a busy editor, you’ll likely have to write the story and provide photos. I can already hear you saying, “If the editor likes my idea, why do I have to do HIS/HER job?” It’s the reality of getting featured in the news today, so get to work learning how to write a balanced article that’s tailored to a particular publication. Know the medium; know the editors; know the audience. Meet their needs and you’ll find yourself consistently getting free publicity.

2. Online: When you write a story for a print publication, leverage your efforts by submitting it to online publications as well. The great news about getting published online is that your article, once posted, usually lives online forever. Again, know the medium; know the editors; know the audience. Remember to post your article to your own online Newsroom as well.

3. Television: It’s a challenge to get television crews on site so do your homework ahead of time. Identify your hook, practice your pitch, and follow up with a well-written, succinct release that shows the producer how your story idea is the perfect match for their station, program and audience. Help them do their job by supplying contact information of folks who would be interesting interviewees, and, if you’re lucky enough to have b-roll footage formatted for broadcast media, send it on.

Once you define your message and target media, write a press release a busy editor will pick up and publish or air. Many small business owners are surprised to find that crafting a press release is more like following a recipe than writing a creative essay. Industry dictates certain formatting requirements that can’t be overlooked, even within the seemingly impossible 400 word count limit.

But why all the rules? Imagine you are an editor who receives dozens, even hundreds, of press releases every day. You’re looking for news, good news that will attract readers or listeners and increase subscription numbers.

You are under deadline and have a big hole in our newspaper or broadcast.

You receive a press release with standard formatting, complete contact information, and an informative writing style that requires very little editing on your part. Another press release contains a mish-mash of fonts, salesy language, and missing or incomplete contact information. As a busy editor, which press release would you choose?

If you want your press release to get published or aired, follow traditional formatting standards:

1. Use 8 x 11 paper when you’re faxing a press release.

2. Use a one-inch margins on each side of the page to increase readability at a glance.

3. Type “FOR IMMEDIATE RELEASE” (no quotation marks) in all caps at the top of the page.

4. Include contact information two lines under “FOR IMMEDIATE RELEASE.” Include your name, phone, fax, email and website in case an editor wants to contact you to verify or clarify information.

5. Use a Bold typeface for the headlines, and capitalize the first letter of each word.

6. Include the city and state from which the press release is being issued along with the date that it is being sent at the beginning of the first paragraph of the body of the press release, ie, MADISON, Wis., January 7, 2007 Begin first paragraph here.

7. Include the who, what, when, where, and why in the opening paragraph so that the editor can discern the essentials of your release in a minute. The headline and first paragraph of the press release will make or break your chances of being picked up.

8. Complete the full paragraph at the end on each page instead of carrying it over onto the next page to make it easier to read and comprehend.

9. Use the word “more” between two dashes and center it at the bottom of the page to let editors know that another page follows.

10. At the top of the next page, include a line with the name of your business and topic of release and second line, single spaced, with the date and add #1. Double space and continue your release.

11. Use three number symbols, centered and immediately following the last paragraph to indicate the end of the press release.

When you send a press release without the three numbers symbols at the end, there is always a risk that editors will assume the document is incomplete and therefore unusable.

Getting your message into the hands of the right media is well worth the time and effort. When you give editors newsworthy stories on a silver platter, you are helping them meet deadlines, fill pages or air time, and maintain the interest of readers and viewers. You’ll also find yourself being featured regularly.

Marketing Spitfires Holly George and Leslie Hamp are creators of the ‘Fast Track to Marketing Mastery’ program. To learn more about the step-by-step program, and to sign up for their *FREE* Marketing Mastery Success Kit, visit http://www.boostyourbottomline.com

Small Business Start Up: Start On A Low Budget

A small budget is usually needed for a small business start up. No one can start even a small business with no money. However, if everything is planned out carefully, you will need a very moderate budget to start a small business.

There are certain tips discussed below that will help solo, micro, home based or service professionals to start up a business on a low budget.

Once you have decided on a profitable and well researched niche you can begin the start up process.

First of all you should set up a structure that can be sustained and at the same time grow with each day. This is also means that you have to set up a legal entity that is right for your business and which will protect you from incurring legal liability. At the same time it should offer the best tax advantages.

Focusing on the right banking relationship should be the next step. For this you need to have a business account. The fees for the services charged by the bank vary widely and depend on the policy of each bank. Therefore you should look around to see which bank provides a free business checking,

Next try to find the best options that are also low on cost for the marketing material you need to use initially. You will need a business logo, business cards and maybe a website and this has to be done at a minimum amount.

In fact, even if your business happens to be an online one you still need all of the above. However with the right resources and right knowledge these can be accomplished easily at a low price. But there is a tricky part, you must know what you have to put together and how to turn it into a great package complete with a website in order generate lots of sales and leads.

One thing you must be clear about is that you must not be conned into paying for a website that is merely a web brochure with no marketing material or traffic. These are costly mistakes that should be avoided.

Plan out in advance how much you need to put aside in the first six months as your marketing budget. The secret to get a good calculation is to know how exactly you can get investment returns on every dollar that you spent. This can be done if you can figure out how to reach the clients directly. Do not pay for marketing techniques that covers an audience that is too broad. Stick to a small specific audience. Figure out the most effective and least expensive way to reach them.

You must learn how to make the most of every penny that you use to market your product or services. You should follow a strategy that compels the targeted audience to take some action. It is all about converting the leads into deals. Once you are skilled at this, your business will start growing.

The marketing budget that you use initially can be low, however if it is used wisely and you track and measure the results, eliminate or change marketing tactics that do not work or keep a percentage of the money for reinvestments then your initial low marketing budget will actually finance itself.

The above mentioned points can really aid in helping a small business start up.

Brian Armstrong makes it easy to learn the secrets of todays top business owners. To discover the “7 Essential Steps to Starting a Business” in his Free Online Course, visit this site now: http://www.startbreakingfree.com/

Proven Steps to Create Profit-Producing Headlines

I’ve been racking my brain to come up with a really great headline for an article. I know how important it is. Headlines are your “front line” to any market. It’s the first thing the reader sees. It’s your one chance to interest and influence your audience.

And they’re tough to create.

Good headlines:
- Create excitement, anticipation and enthusiasm for more
- Ignite interest through concise, power-packed statements
- Attract more customers
- Pull readers into copy
- Boost your bottom line

Yet most business owners focus solely on copy and give little thought to headlines. I was falling into the same trap because of a looming deadline when I caught myself and remembered what advertising guru David Ogilvy said:

“On average, 5 times as many people read the headlines as read the body copy. It follows that unless your headline sells your product, you have wasted 90% of your money.”

Of all the factors that go into snagging attention, attracting new customers and increasing sales, none are as important as a strong headline. On a website, most visitors give you 10 seconds to make an impression. The time is even shorter when a reader picks up a newspaper or magazine and decides whether to read an article or advertisement.

The job of the headline is to get attention. A good headline makes the reader want to find out more by reading the article, email, webpage, or ad.

The problem, of course, is how to write a headline that convinces your prospect to stay and read more, buy from you and become a loyal customer, a raving fan, an evangelist singing your praises. The hard truth is, success or ultimate failure hinges on how persuasive your headline is.

What’s the solution?

Step One: First, step into the shoes of your ideal customer, the person who wants and needs the product or service you are selling. What’s important to him or her? What will grab his attention? Why will she care? In other words, what’s in it for them?

Step Two: Now think of “power words”, verbs that will inspire action. Some examples: new, latest, greatest, fastest, best, easy, guaranteed, results, secrets, conquer, develop, explore, focus, gain, identify, learn, master, prevent, reduce, simplify, transform, unleash, win.

Step Three: Think about headlines that grab your attention. Search the web, pull magazine issues off the news stands, look at your junk mail and review newspaper headlines. Create a “swipe file” with examples that pique your interest. Now unleash your own creativity and pull it all together.

Step Four: Brainstorm headline possibilities. Be sure to:
- Include your ultimate benefit
- Use short, punchy, attention-getting words that encapsulate the story
- Create excitement, ignite interest, attract readers
- Speak directly to your readers.
- Use power-packed words

Step Five: Just do it! You’ve created great copy. Now wrap it up with a powerful, profit-producing headline that pulls your reader in and inspires him or her to take action. Here are some power headline phrases to jumpstart your thinking:
- How To…
- Inside Secrets Of…
- Single Most-Important…
- Learn To…
- 7 New Ways To…
- Discover How To…
- The Quickest Way To…
- Results In Just…
- Information-Packed…
- 12 Proven Steps To…

Creating winning headlines doesn’t require a background in writing, advertising or marketing. Simply follow the guidelines above. Devote time, energy and imagination to combining words that inspire others to take action. If you do, you’ll discover prospects and customers taking more interest in your product or service…and you’ll boost your bottom line as more of those customers and prospects are inspired to buy from you again and again.

Marketing Spitfires Holly George and Leslie Hamp are creators of the ‘Fast Track to Marketing Mastery’ program. To learn more about the step-by-step program, and to sign up for their *FREE* Marketing Mastery Success Kit, visit http://www.boostyourbottomline.com

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